Englesea House
Barthomley Road
Crewe, Cheshire
Fayrefield Foods
International Dairy,
non-Dairy and
Ingredients specialist
Harvey Nichols set to launch Guaraná Antarctica
May 2010
Harvey Nichols, the UK’s leading international luxury lifestyle store, is set to launch Guaraná Antarctica across the UK. Brazil’s best selling carbonated Guaraná drink will be available in Knightsbridge, Manchester (City Centre & Trafford Centre), Edinburgh, Bristol, Leeds & Edinburgh.
Fayrefield Foods business manager Mike Coleman says “We are delighted to be working with Harvey Nichols with this brand, and will be working closely with the retailer driving sales within store. With Guaraná Antarctica being the #1 sponsor to the Brazilian National Football Team, activities include in store demonstrations during the World Cup, including the eagerly anticipated June 25th qualifying match when Brazil play Portugal - everyone is invited to visit Harvey Nichols on the day and discover the legendary Guaraná”
www.harveynichols.com
Guaraná Antarctica 330ml will be available from Waitrose in 180 supermarkets as of the 4th of October.